Pre Historic art comes in many forms, through texts, statues and paintings we are told about the ancient world and the people of it. Instead of keeping these pieces in the ancient world we bring them to present day to teach us lessons about ourselves. As a business student It might seem like prehistoric art has little to do with business, but it can actually offer valuable insights that a business student can apply in everyday applications.
The piece above (Running Horned Woman, 6,000–4,000 B.C.E., pigment on rock, Tassili n’Ajjer, Algeria) depicts a horned woman larger than all her counterparts suggesting she is a larger-than-life figure. This can connect to business because of the strong visual same as brand like Nike or Tesla that conveys power and identity. The image resembles that of a ritual that can spiritually connect to people of that religion, which is exactly what brands try to do to get costumers to buy their products.
Analyzing art is a skill that can be used in a business space. For example, it teaches you to notice small details which is important in Market research and being able to pick up on customer behaviors. interpreting art takes emotional intelligence to really understand the message the artist was trying to convey. Emotional intelligence can help you in negotiation, leaderships roles, and customer relations just to name a few. Here is a short video on how analyzing art can help in other professions. How art can help you analyze – Amy E. Herman
Art is a useful tool to help sharpen the mind for any field of work, through looking deeper into what is really going on, and trying to understand the underlying message.